ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter

Indonesian entrepreneur brings youthful insights to government

Presidential adviser Putri Tanjung urges millennials to start businesses

Putri Tanjung, founder of Indonesian event-planning company Creativepreneur Event Creator, became a "special" presidential staff member in 2019. (Photo by Dimas Ardian)

JAKARTA -- In November 2019, Putri Tanjung, 23, received an unexpected call from Indonesian Minister of State Secretary Pratikno, a close aide to President Joko "Jokowi" Widodo: "The president would like to offer you to be a special staffer. Can you accept?" 

The young female entrepreneur and social media influencer found herself suddenly thrust into the political spotlight.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more