ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Startups

Silicon Valley startup helps Japan and Indonesia learn English

Stanford-educated Vietnamese CEO eager to expand in Asia

Elsa CEO Vu Van founded the Silicon Valley-based startup in 2015. About one-third of the app's nearly 5 million users are in Vietnam. (Photo by Kentaro Iwamoto) 

SINGAPORE -- Education startup Elsa, founded by a Vietnamese CEO who launched an English-learning app for her home country in 2016, plans to set up offices in Japan, India and Indonesia as it looks to tap Asia's huge English-learning population.

The aggressive expansion by Silicon Valley-based Elsa adds to Asia's trend of education startups, or edtech, where technology-driven services change the way people learn and help fill unmet needs for education.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more