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Startup wants to bring China's gas stations into the 21st century

Company's system automates operations and finds value in customer data

Barriers to entry in the gas station business are high, which has made marketing seem less urgent. Smartyoke hopes to change that attitude. (Photo courtesy of the company)

BEIJING -- Smartyoke, a startup that specializes in the automation and operation of gas stations, has big plans.

The privately owned company was established in 2016 and offers a system that integrates services such as tracking the amount of gasoline sold, smart payments and prepaid cards, membership management and management of annex facilities.

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