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Startups

US startup steals march on Amazon with grab-and-go shopping in Japan

Standard Cognition touts 'much cheaper' AI-based solution amid labor shortage

Standard Cognition opened a pilot store for its automated cashierless checkout system in San Francisco in September. (Photo courtesy of Standard Cognition)

TOKYO -- A small Silicon Valley startup is hoping to steal a march on e-commerce giant Amazon in Japan with plans for thousands of cashierless stores, where customers will be able to simply pick products from the shelves and walk out of the shop.

Standard Cognition is partnering with Japanese wholesale and logistics company Paltac in a bid to transform bricks-and-mortar retail stores that have been struggling to find staff due to the country's severe labor shortage.

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