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Bukalapak sees hope if Indonesians tighten belts amid inflation

Head of e-commerce company says consumers may seek goods in smaller volumes

E-commerce platform Bukalapak is helping Indonesia's small and midsize family-owned warung retail shops go digital.

JAKARTA -- Teddy Oetomo, president of major e-commerce company Bukalapak, sees a silver lining in rising prices as consumers may seek out products in smaller volumes sold by Indonesia's ubiquitous small and midsize family-owned warung retail shops.

"We see the possibility that if there is inflation, there will be downtrading from consumers," Oetomo said on Wednesday, citing the example of changes in consumer behavior during past bouts of costlier goods.

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