ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print

Indian SaaS startups emerge from shadows of consumer tech peers

Homegrown software makers could corner up to 9% of global market by 2025

India is home to about 9,000 software-as-a-service companies, of which about 1,300 have raised funds from venture capital firms. (Source photos by AP) 

BENGALURU -- Khadim Batti, co-founder of Indian software-as-a-service (SaaS) startup Whatfix, has endured it all, from imperious customers to dismissive venture capital firms.

Batti fought back a chuckle as he recounted a potential corporate customer in 2015 asking for a stake in Whatfix in return for using the firm's services.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more