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Japan's CyberAgent taps AI to tailor 3D video ads to individuals

Tech company intends to be ready to offer metaverse services

CyberAgent expects its artificial intelligence-generated videos to improve the effectiveness of advertising.

TOKYO -- Japanese digital advertising company CyberAgent will soon start creating large volumes of video ads using artificial intelligence, Nikkei has learned.

The AI-produced videos will feature 3D avatars of celebrity figures, with their mannerisms and remarks tailored to each individual viewer. Large-scale production will start within the year.

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