Netflix to offer free trial in India as sign-ups slow

Asia-Pacific contributes most quarterly subscriptions as revenue jumps 66%

20201021 netflix logo alternative

Netflix's third-quarter financial results reveal a slowdown in paid subscriber growth. © AP

YIFAN YU, Nikkei staff writer

PALO ALTO, U.S. -- Netflix is planning to offer a free weekend trial in India, the company said during an earnings call on Tuesday, when the streaming pioneer reported slower third-quarter subscription growth after a record number of subscribers had signed up in the first half of 2020.

The 48-hour trial will come to India later this year, and there are plans to bring the same campaign to other regions.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.