Technology

Nissan and Toyota roll into metaverse with virtual experiences

Step into a Ginza showroom or join an office meeting, all without leaving home

20220421N Nissan Ginza showroom

Nissan Motor's virtual showroom re-creates a real one in Tokyo's Ginza district. (Photo courtesy of Nissan)

YUKIHIRO OMOTO, Nikkei staff writer
April 22, 2022 02:05 JST

TOKYO -- Nissan Motor and Toyota Motor have put their own spin on the metaverse with virtual showroom and office spaces.

Nissan has created a virtual-reality version of its Nissan Crossing gallery in Tokyo's upscale Ginza district, using a platform of U.S. startup VRChat.

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