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Oppo dethrones Samsung in Indonesian smartphone market

Shipments of mid-range smartphones grew 11% in the third quarter

Oppo held the biggest market share of 26.2% in both the mid-range and low-end ($100–$200) categories of smartphones in the third quarter.    © Reuters

JAKARTA -- Samsung Electronics lost its position as the most popular mid-range smartphone brand in Indonesia in the third quater when shipments of devices priced between $200 and $400 rose to 38% of total smartphone exports, according to the most recent report by IDC Indonesia.

As a percentage of total smartphone exports, that was the highest figure for mid-range phones, even though it still reflected a seasonal decline of 9.9%, IDC said in its quarterly report.

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