SINGAPORE -- Singapore-based DBS Group Holdings, Southeast Asia's leading bank, sent subscribers a slew of smartphone notifications in May as Wall Street stocks finished down for the eighth week in a row.
Those alerts flagged portfolio stocks that hit 52-week lows, enabling customers to swiftly cut their losses or buy on the dips. In all, DBS relayed 30 million such "nudges" in a month to its 3.5 million customers, an innovation that is front and center of the thriving digital pivot taken by the bank.
