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Technology

SoftBank to bring big data to small business with $40 forecasting

New service predicts customer traffic with AI analysis of location and weather data

A supermarket in the Japanese city of Osaka. Big data services are usually too expensive for mid- and small-sized businesses to use. (Photo by Tomoki Mera)

TOKYO -- SoftBank Group will offer a customer forecasting service for retailers costing as little as $40 a month, looking to make big data analysis more accessible to small Japanese businesses that have been unable to afford the technology.

The Japanese tech company will start marketing its "Sakimiru" service to a broader base of corporate clients, including small and midsize enterprises, as early as this fiscal year. The system, whose name means "see the future," was rolled out to a few larger companies in January.

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