ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter

Tokyo ward hires Thai celebrities to promote local products

Actresses, models post visits to manufacturing sites and shops on social media

Thai actresses pose for a selfie in Tokyo's Taito ward.

TOKYO -- One district in this city is relying on international star power to revitalize local industry.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more