Philippine hotel chain goes global with Japan ski resort development

Hotel101 CEO aims to apply fast-food-inspired standardization for efficiency

An illustration of the hotel that Singapore-based Philippine chain Hotel101 is building at the Niseko ski resort in Japan. Global CEO Hannah Yulo-Luccini says the company is offering investors the chance to buy individual rooms. (Hotel101)

NANCY ZHENG and YUICHI SHIGA, Nikkei staff writers

June 17, 2024 13:10 JST

TOKYO -- Singapore-based Philippine chain Hotel101 is planning to launch one of its first overseas facilities at the northern Japanese ski resort of Niseko based on a model of fast-food-style standardization, its global CEO told Nikkei Asia.

Hotel101, aiming to list on the Nasdaq later this year, currently operates solely in the Philippines but is planning to rapidly expand abroad, targeting 25 countries in the short term. It intends to achieve that by holding down costs.