ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronEye IconIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintSite TitleTitle ChevronIcon Twitter
Business

Work reform spells bigger profits for Japan Inc., survey finds

Overtime cuts and new ideas benefit companies

Reducing overtime seems to help boost productivity.

TOKYO -- Japanese companies that succeed in creating vibrant work environments also boost their chances of realizing record earnings, with innovation and high productivity likely driving their growth, a Nikkei Inc. study shows.

The Nikkei Smart Work survey ranks 587 listed and 15 unlisted companies on their organizational performance based on three aspects: the adoption of diverse, flexible work practices; a corporate structure that gives rise to new businesses, and the ability to develop markets. Corporate governance and other areas also factor into the comprehensive ratings.

The survey identified 40 companies whose scores rose to 65 or above. Among those scoring the highest are Konica Minolta, Daikin Industries, Asahi Group Holdings, Kao, Aeon and NTT Docomo.

Out of those 40 companies, 26 are projecting larger net profits this fiscal year. Furthermore, 17 companies, or 40%, foresee their bottom lines hitting all-time highs. This tally excludes two unlisted companies.

That share substantially exceeds the 24% of all listed Japanese enterprises predicting record black ink this financial year.

The deepening labor shortage is pushing Japanese corporations with domestic operations to implement reforms that improve the productivity of individual workers. Each of the top Smart Work businesses has rectified long working hours and amplified employees' capabilities through a variety of workplace innovations. These changes have directly translated to bigger earnings.

At system developer SCSK, individual overtime work exceeding 80 hours in a month has to be personally approved by the president. Thanks to that and other initiatives from the top, average monthly overtime has dropped about 30% from four years ago.

SCSKs sales in the full year ended this March stand 18% higher from four years earlier, and net profit jumped to 28.4 billion yen ($252 million) from 16.7 billion yen.

Itochu's morning work program, which incentivizes employees to start their shifts as early as 5 a.m. while discouraging staying past 8 p.m., heavily contributed to the trading house cutting overtime by 15%. The bottom line is forecast to gain for the second fiscal year in the row.

The Smart Work survey also features outfits that picked up on new ideas. Sony is looking at turning in its biggest annual profit in a decade this fiscal year. They company has launched 13 new business operations, like smartwatch devices, based on recommendations collected under the supervision of President Kazuo Hirai.

Brewer Kirin Holdings came out with a hit nonalcoholic beer by granting a female employee in her 20s authority to develop a product.  

Japanese multinationals, in their quest to become global enterprises, are giving their international staff more clout. Daikin, the air conditioning manufacturer that earns roughly 70% of its sales overseas, has installed foreign-born presidents at about half of its offshore units. The company expects to post a record profit for the fifth consecutive year in March 2018.

Shiseido has won the license to produce and sell Dolce & Gabbana-branded cosmetics by empowering its European arm, filled with non-Japanese staff, to take charge of partnership negotiations.

However, a 45% plurality of surveyed companies say securing and training talent remains a major challenge. For businesses looking to develop new markets and go global, workplace reform has become a matter of highest priority.

(Nikkei)

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

You have {{numberArticlesLeft}} free article{{numberArticlesLeft-plural}} left this monthThis is your last free article this month

Stay ahead with our exclusives on Asia;
the most dynamic market in the world.

Stay ahead with our exclusives on Asia

Get trusted insights from experts within Asia itself.

Get trusted insights from experts
within Asia itself.

Get Unlimited access

You have {{numberArticlesLeft}} free article{{numberArticlesLeft-plural}} left this month

This is your last free article this month

Stay ahead with our exclusives on Asia; the most
dynamic market in the world
.

Get trusted insights from experts
within Asia itself.

Try 3 months for $9

Offer ends April 30th

Your trial period has expired

You need a subscription to...

  • Read all stories with unlimited access
  • Use our mobile and tablet apps
See all offers and subscribe

Your full access to the Nikkei Asian Review has expired

You need a subscription to:

  • Read all stories with unlimited access
  • Use our mobile and tablet apps
See all offers
NAR on print phone, device, and tablet media