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Retail Trade

Belluna Co., Ltd.

Business Summary

Belluna Co., Ltd. engages in the provision of food, clothing, lifestyle, and recreational goods and services. It operates through the following segments: General Mail Order, Specialty Mail Order, Retail Store Sales, Solutions, Finance, Property, and Others. The General Mail Order segment deals with mail order sales of sundry goods, clothing, household items, and related services. The Specialty Mail Order segment focuses on mail order sales of food, cosmetics, and health food products for specific customers. The Retail Store Sales segment offers clothing and kimono-related products. The Solutions segment consists of commission-type businesses. The Finance segment provides consumer and secured loan services. The Property segment covers the development and lease of real estate properties and management of hotels. The Others segment deals with golf course management. The company was founded by Kiyoshi Yasuno in September 1968 and is headquartered in Ageo, Japan.

Financial Highlights

Mar 2022 JPYUSD
Gross Profit129,286M1,150.51M
Operating income13,808M122.87M
Income before tax15,313M136.26M
Net income10,205M90.81M
Diluted EPS105.540.93
Dividends Per Share190.16
Total Assets254,178M2,094.15M
Total liabilities135,131M1,113.33M
Total equity118,269M974.40M
Operating cash flow7,154M63.66M
Currency in JPYCurrency in USD

Historical Data

 Mar 2018Mar 2019Mar 2020Mar 2021Mar 2022
Revenue 161,671M 177,641M 179,971M 206,491M 220,128M
Gross Profit 89,786M 101,273M 105,044M 121,535M 129,286M
Operating income 12,897M 11,914M 10,293M 15,714M 13,808M
Income before tax 13,734M 15,468M 9,557M 17,743M 15,313M
Net income 9,666M 10,343M 5,861M 11,035M 10,205M
EBITDA 15,920M 15,232M 14,055M 19,721M 18,167M
Diluted EPS 99.39 106.37 60.61 114.16 105.54
Dividends Per Share 12.50 15 16 16.50 19
Total Assets 195,946M 213,786M 223,128M 240,211M 254,178M
Total liabilities 102,885M 113,251M 120,599M 126,976M 135,131M
Total equity 92,345M 99,830M 101,889M 112,620M 118,269M
Operating cash flow 8,924M 8,558M 6,624M 20,772M 7,154M
 Mar 2018Mar 2019Mar 2020Mar 2021Mar 2022
Revenue 1,458.69M 1,601.88M 1,655.27M 1,946.97M 1,958.91M
Gross Profit 810.10M 913.23M 966.13M 1,145.93M 1,150.51M
Operating income 116.36M 107.43M 94.66M 148.16M 122.87M
Income before tax 123.91M 139.48M 87.90M 167.29M 136.26M
Net income 87.21M 93.26M 53.90M 104.04M 90.81M
EBITDA 143.64M 137.35M 129.27M 185.94M 161.66M
Diluted EPS 0.89 0.95 0.55 1.07 0.93
Dividends Per Share 0.11 0.13 0.14 0.15 0.16
Total Assets 1,842.46M 1,931.48M 2,066.86M 2,173.85M 2,094.15M
Total liabilities 967.41M 1,023.18M 1,117.12M 1,149.10M 1,113.33M
Total equity 868.31M 901.92M 943.80M 1,019.18M 974.40M
Operating cash flow 80.51M 77.17M 60.92M 195.85M 63.66M

Valuation Measures

Mar 2022
Operating margin6.27%
Profit margin4.63%

Key executives

  • President & Representative Director: Kiyoshi Yasuno
  • Director & General Manager-Information Systems: Yasumasa Asanuma
  • Director & Executive Officer: Junko Shishido
  • Director, Executive Officer & GM-Distribution: Masato Yamauchi
  • Director, Executive Officer & GM-Planning: Ryogo Takahashi


  • YASUNO FAMILY (42.5%)
  • Fidelity Management & Research Co. LLC (8.4%)
  • YASUNO KIMI (2.9%)
  • Sumitomo Mitsui Financial Group, Inc. (2.3%)
  • MUFG Bank Pension Fund (2.0%)
  • Dimensional Fund Advisors LP (1.8%)
  • Mizuho Bank Pension Fund (1.5%)
  • Nomura Asset Management Co., Ltd. (1.5%)
  • Belluna Business Association (1.5%)

Contact Details

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    Last Updated on 31 Mar, 2023

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