ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter
Retail Trade

Sanrio Co., Ltd.

Business Summary

Sanrio Co., Ltd. engages in the planning and sales of social communication gifts, greeting cards, books and video software. It operates through the following business divisions: Social, Communication, and Gifts, Theme Parks, and Others. The Social, Communication, and Gifts business division handles the greeting cards, publication, video software and copyrights management businesses. The Theme Parks business division involves the theme park operations as well as the planning of musicals and other performances. The Others business division includes the restaurant management, leasing of robots and automobiles, beverages, and non-life insurance agency services. The company was founded on August 10, 1960 by Shintaro Tsuji and is headquartered in Tokyo, Japan.

Financial Highlights

Mar 2022 JPYUSD
Gross Profit33,073M294.31M
Operating income2,538M22.58M
Income before tax4,947M44.02M
Net income3,423M30.46M
Diluted EPS42.490.37
Dividends Per Share160.14
Total Assets83,809M690.49M
Total liabilities40,005M329.59M
Total equity43,642M359.56M
Operating cash flow5,064M45.06M
Currency in JPYCurrency in USD

Historical Data

 Mar 2018Mar 2019Mar 2020Mar 2021Mar 2022
Revenue 60,194M 59,211M 55,239M 41,070M 52,763M
Gross Profit 37,571M 36,819M 33,787M 24,406M 33,073M
Operating income 5,735M 4,787M 2,107M -3,279M 2,538M
Income before tax 10,708M 6,070M 1,266M -2,676M 4,947M
Net income 4,929M 3,881M 192M -3,959M 3,423M
EBITDA 7,856M 6,714M 4,292M -1,433M 4,237M
Diluted EPS 58.08 45.72 2.25 -47.92 42.49
Dividends Per Share 55 30 35 0 16
Total Assets 98,274M 95,185M 89,515M 85,040M 83,809M
Total liabilities 45,536M 42,785M 43,125M 47,750M 40,005M
Total equity 52,491M 52,109M 46,061M 37,155M 43,642M
Operating cash flow 4,065M 5,264M 834M -2,287M 5,064M
 Mar 2018Mar 2019Mar 2020Mar 2021Mar 2022
Revenue 543.10M 533.93M 508.05M 387.24M 469.53M
Gross Profit 338.98M 332.01M 310.75M 230.12M 294.31M
Operating income 51.74M 43.16M 19.37M -30.91M 22.58M
Income before tax 96.61M 54.73M 11.64M -25.23M 44.02M
Net income 44.47M 34.99M 1.76M -37.32M 30.46M
EBITDA 70.88M 60.54M 39.47M -13.51M 37.70M
Diluted EPS 0.52 0.41 0.02 -0.45 0.37
Dividends Per Share 0.49 0.27 0.32 0 0.14
Total Assets 924.06M 859.96M 829.18M 769.59M 690.49M
Total liabilities 428.17M 386.54M 399.47M 432.12M 329.59M
Total equity 493.56M 470.78M 426.66M 336.24M 359.56M
Operating cash flow 36.67M 47.46M 7.67M -21.56M 45.06M

Valuation Measures

Mar 2022
Operating margin4.81%
Profit margin6.48%

Key executives

  • President & Representative Director: Tomokuni Tsuji
  • Senior MD, Head-Secretariat & Information Systems: Kosho Nomura
  • Executive Officer: Miyuki Okumura
  • Managing Executive Officer: Kazuaki Tanimura
  • Managing Executive Officer: Tomoko Tsuji


  • Sanrio Co., Ltd. (9.4%)
  • Kiyokawa Shoji KK (7.5%)
  • Invesco Asset Management (Japan) Ltd. (6.2%)
  • Konan Shoji KK (5.0%)
  • Sumitomo Mitsui Financial Group, Inc. (4.5%)
  • Mitsubishi UFJ Financial Group, Inc. (4.5%)
  • Bandai Namco Holdings, Inc. (4.1%)
  • Nomura Asset Management Co., Ltd. (2.4%)
  • TSUJI TOMOKO (1.9%)

Contact Details

  • Website:
  • Address: Gate City Osaki West Tower, 14/F, 1-11-1 Osaki, Tokyo, 141-8603, Japan
  • Phone: +81.3.3779.8111

Related Companies

  • Sanrio Southeast Asia Pte Ltd.
  • Sanrio Brand Development Shanghai Co. Ltd.
  • Sanrio Far East (Shenzhen) Co. Ltd.
  • Sanrio Chile SpA
  • Sanrio Restricted Stock Compensation Plan
  • Shanghai Cyf Co., Ltd.
  • Sanrio Global Asia Ltd.
  • Sanrio Media & Pictures Entertainment, Inc.
  • Sanrio UK Finance Ltd.
  • Sanrio do Brasil Comercio e Representacoes Ltda.
  • Sanrio Global Ltd.
  • San-Byte Taiwan Co., Ltd.
  • Sanrio Asia Merchandise Co., Ltd.
  • Sanrio Shanghai International Trading Co., Ltd.
  • Sanrio Korea Co. Ltd.
  • Sanrio Wave Hong Kong Co. Ltd.
  • Sanrio (Hong Kong) Co. Ltd.
  • Sanrio Taiwan Co., Ltd.
  • Sanrio Entertainment Co., Ltd.
  • Sanrio Enterprise Co., Ltd.
  • Sanrio Car Lease Co., Ltd.
  • Sanrio Music Publications Co., Ltd.
  • Harmonyland Co., Ltd.
  • Sanrio Far East Co. Ltd.
  • Sanrio Puroland Co., Ltd.
  • Sanrio GmbH
  • Kokoro Co., Ltd.
  • Royal Wing Co. Ltd.
  • Sanrio, Inc.


    Last Updated on 25 Nov, 2022

    Discover the all new Nikkei Asia app

    • Take your reading anywhere with offline reading functions
    • Never miss a story with breaking news alerts
    • Customize your reading experience

    Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

    Celebrate our next chapter
    Free access for everyone - Sep. 30

    Find out more