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Philippines asks Japanese retailers to raise banana prices

Embassy says farmers are suffering amid an 'unrealistic and unfair' situation

Jose C. Laurel V, the Philippines' ambassador to Japan, makes an unusual request in Tokyo on June 8: He wants Japanese consumers to pay more for bananas. (Photo by Kentaro Iwamoto)

TOKYO/MANILA -- The Philippines is seeking to raise its banana prices in its largest export market, Japan, as rising production and logistics costs weigh on the Southeast Asian country's farmers.

In a rare move, the Philippine embassy in Tokyo on Wednesday asked the Japan Retailers Association to cooperate on adjusting banana prices to reflect the recent surge in costs, urging Japanese consumers and retailers to bear the burden of inflation.

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