Japan aims to resume Go To Travel campaign in mid-January

Tourism promotion scheme to last into April if COVID cases remain at low level

20211113 Japan GO TO travel campaign

Signboards display ads for the Go To Travel campaign amid the COVID-19 outbreak, at a train station in Tokyo in November 2020. © Reuters

Nikkei staff writers

TOKYO -- The government plans to resume the Go To Travel subsidy program to stimulate demand for domestic travel as early as mid-January 2022, Nikkei has learned.

The program is aimed at promoting tourism during the off-season months of February and March, avoiding the year-end and New Year holidays. The subsidies' limit will be lowered to 13,000 yen ($114), down from 20,000 yen before it was suspended last December due to the rise in COVID-19 cases. It was initially launched in July 2020.

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