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Economy

Japan takes step toward enormous bank of personal data

Information would help businesses tailor products, services

The information bank would pave the way for companies to market products and services suited to an individual, rather than a crowd.

TOKYO -- Japan is ramping up efforts to create a data bank that stores a range of personal information ranging from social network profiles to online shopping histories, with plans to launch the framework on a trial basis by the end of the year.

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