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Tears and taxes take a toll on Thai brewers

Beer sales face pressure from a 'sin tax' hike and mourning for the late king

Beer sales in Thailand are expected to slow considerably as the funeral of King Bhumibol Adulyadej approaches.   © Reuters

BANGKOK Thailand's recent hike in "sin taxes" could hit beer producers the hardest as it comes just before the funeral of the late king, when alcohol consumption is expected to slow considerably.

Beer sales in Thailand are sensitive to price changes, economic conditions and the overall mood in the country, according to a recent report by Fitch Ratings. The report pointed to declines in sales volumes of between 5% and 14% seen after various tax hikes and natural disasters over the past few years.

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