Uniqlo aims for just local enough

Tadashi Yanai aims for a global clothing brand that can satisfy diverse markets

20171116_mag_GMF Fast Retailing

Fast Retailing Chairman and CEO Tadashi Yanai

MASAYUKI YUDA and SHOTARO TANI, Nikkei staff writers

Uniqlo operator Fast Retailing is planning to expand its lineup of localized products without sacrificing its globally recognized identity.

"We will offer more variations [in our items] to meet our customers' growing need for modest clothing," Fast Retailing Chairman and CEO Tadashi Yanai said.

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