ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Interview

Singapore e-commerce fashion label races rivals in AI gambit

Love, Bonito eyes Hong Kong and Japan in $50m tech-fueled expansion

Singapore label Love, Bonito intends to leverage artificial intelligence and other emerging tech to come up with fashions that better suit Asian women.   © Photo courtesy of Love, Bonito

SINGAPORE -- Fashion label Love, Bonito is using artificial intelligence and data analytics to fuel its expansion in Hong Kong and Japan as it battles regional rivals for space in Asian women's wardrobes.

The Singapore-based brand, whose customers range from their early 20s through late 40s, has plans to cement itself as a label dedicated to the needs of Asian women anywhere, its CEO Dione Song told Nikkei Asia in an interview.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more