ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print

Toothbrush maker Lion seen shining fourth year of record profit

Japanese consumer goods maker enjoys brisk sales of high-margin products

Lion's new Nonio brand toothpaste and mouthwash proved popular among younger adults in Japan.

TOKYO -- Toiletries maker Lion likely will report a 12% jump in operating profit for the year ending Sunday, achieving a four-year streak of record profit on the popularity of oral care products among younger consumers.

The profit is expected to reach 27.5 billion yen ($243 million) on a 4% increase in sales to around 410 billion yen, slightly better than the 405 billion yen forecast. 

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more