ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Iflix founder Patrick Grove says the internet-TV world is getting "highly confusing." (Courtesy of Iflix).

The 'Asian Netflix' takes on the pirates

Iflix finds Asian niche and offers US and regional content

PETER GUEST, Contributing writer | Malaysia

SINGAPORE -- Patrick Grove, chairman and co-founder of Sngapore-based internet-TV startup iflix, has developed a straightforward way to see what Asian consumers want to watch, but are not able to: Just look at what they are stealing.

"[Piracy happens] even in Singapore, where the rule of law is respected, and people have money. It's not that there's an issue paying 10 bucks. The majority of the surveys show it's about access," said Grove, 41, during an interview in his office above a shophouse in Singapore's Amoy Street. The space is decorated with enormous decals of iflix's biggest imports, including the U.S. series "Gotham," and "House."

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more