ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronEye IconIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailMenu BurgerPositive ArrowIcon PrintIcon SearchSite TitleTitle ChevronIcon Twitter
Hotels, Restaurants & Leisure

China travel giant Ctrip teams up with Japan restaurant site

Joint service to make booking tables easier for tourists

A logo of Ctrip is seen in its App. (Photo by Ken Kobayashi)

TOKYO -- China's largest travel booking site Ctrip.com International has become the latest company to forge an alliance with Japanese restaurant reservation site Vesper.

Vesper has also partnered with four other Chinese companies in a bid to make booking tables easier for tourists while visiting Japan.

By teaming up with major services in China, Vesper hopes to take advantage of growing interest in gastronomy among Chinese tourists, who often visit Japan on shopping trips.

Users can make reservations at restaurants in Japan through the five sites, including popular review site Dianping.com, which lists some 120 Japanese, Italian, Chinese and other restaurants.

It is hoped the service can eventually be expanded to all of the 2,000 restaurants using Vesper's online booking system and that the number of annual users will reach 500,000.

Last year 6.37 million Chinese tourists visited Japan. Over 4 million of them used Ctrip to make hotel and other reservations and Vesper intends to position itself as their gateway to the country's eateries.

For the likes of Ctrip and Dianping, the tie-up means services for their own users can be enhanced.

There will be no charges between the various parties involved, according to Vesper.

(Nikkei)

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

You have {{numberArticlesLeft}} free article{{numberArticlesLeft-plural}} left this monthThis is your last free article this month

Stay ahead with our exclusives on Asia;
the most dynamic market in the world.

Stay ahead with our exclusives on Asia

Get trusted insights from experts within Asia itself.

Get trusted insights from experts
within Asia itself.

Get Unlimited access

You have {{numberArticlesLeft}} free article{{numberArticlesLeft-plural}} left this month

This is your last free article this month

Stay ahead with our exclusives on Asia; the most
dynamic market in the world
.

Get trusted insights from experts
within Asia itself.

Try 3 months for $9

Offer ends June 30th

Your trial period has expired

You need a subscription to...

  • Read all stories with unlimited access
  • Use our mobile and tablet apps
See all offers and subscribe

Your full access to the Nikkei Asian Review has expired

You need a subscription to:

  • Read all stories with unlimited access
  • Use our mobile and tablet apps
See all offers
NAR on print phone, device, and tablet media