TOKYO -- In 2014 teamLab, a relatively unknown group of artists, engineers, designers, mathematicians and programmers created an immersive digital installation for Tokyo's National Museum of Emerging Science and Innovation that attracted close to half a million visitors during a five-month run, breaking the museum's attendance records.
In the same year Pace Gallery, a New York-based international art powerhouse, signed up to represent teamLab in fine art sales. Both events turned out to be game-changers for the innovative art collective, which is transforming the concept of digital art, and possibly some traditional principles of corporate culture as well.
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