ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
A chef at Wolf Burgers in Singapore prepares a Future Burger, made with alternative protein.
Life

'Fake meat' starts to tempt Asia's carnivores

Unsustainable eating habits challenged by new breed of 'dirty vegan' products

PETER GUEST, Contributing writer | Singapore

SINGAPORE -- In Singapore's vibrant Chinatown district a line of cheerful plastic pigs was installed ahead of the Lunar New Year, facing a row of shop windows garlanded with bak kwa -- a type of sweet pork jerky so wildly popular at this time of year that long queues form outside the better-known outlets.

Chinatown is the epicenter of Singapore's largely carnivorous food culture. In its concrete hawker centers, stalls are hung with whole roasted ducks and chickens; in the back streets, curb-side restaurants serve every part of the pig. It is a bold place to start an experiment in eating differently, but here, just off South Bridge Road, the founders of one of Singapore's handful of vegan restaurants have chosen to establish a beachhead.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more