Geography, craftmanship a winning formula for Laotian rum

Bold sugarcane flavor wins international recognition, wider market for Laodi

Laos Rum Top 2025-02

Laodi rum has won international plaudits, thanks in part to its commitment to the "agricole" method of production, which uses pure sugarcane instead of molasses. (Photos by Kosuke Inoue)

KOSUKE INOUE

VIENTIANE -- In landlocked Laos, in the heart of Southeast Asia, a Japanese entrepreneur has spent nearly two decades perfecting the Laodi brand of rum.

Embracing a rare production method, he has crafted an award-winning spirit while honoring Laotian culture. Free from the briny influence of coastal climates, Laodi lets the pure essence of sugarcane shine though, capturing the true soul of the land.

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