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Can COVID-19 crisis trigger the revival of regional Japan?

New generation of urban professionals finally contemplate life outside Tokyo

| Japan
Surprising success of work-from-home arrangements have made the prospect of living outside Tokyo more attractive. (Photo by Kosuke Imamura)

Nobuko Kobayashi is a partner with EY Japan, Strategy and Transactions -- EY-Parthenon

What drives people to the world's megacities? Mostly, the choice of exciting job opportunities and endless entertainment options. For many, a chance to meet "the one." In a matter of months, however, the pandemic has wiped out many, if not all, of the advantages of living in a big city.

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