Benjamin Qiu is a partner with the law firm Elliott Kwok Levine & Jaroslaw who specializes in Chinese cross-border disputes and transactions. He is also a registered arbitrator with the Shenzhen Court of International Arbitration.
Western multinationals including Mercedes-Benz and Marriott International have come under fire from Beijing in recent years for "hurting the feelings of the Chinese people" by inadvertently wading into sensitive topics in their advertising and customer communications.
