The business of China's celebrity online economists

Model goes to the heart of what people can, and cannot, say online

Avatar
20220125 Ren Zeping.jpg

Ren Zeping attends a session during the Boao Forum in Qionghai in March 2019: very few economists can lure as many followers as Ren. © AP

Zhou Xin is co-founder of Yicai Global and a former chief Hong Kong correspondent for Shanghai TV.

How many economists does China have in all? The true number is very difficult to tally because in China, just as in many other countries with high social media literacy, all people have to do to style themselves as an economist is add it to their social media bio.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.