Why Nintendo should buy Roblox
Japanese games giant should extend experience to global community of online players
A kid adds a face mask to her character on Roblox: Nintendo and Roblox would create the next generation of fans of Nintendo intellectual property.
David Gibson, CFA, is chief investment adviser at Astris Advisory Japan. He specializes in the games and internet sectors.
Nintendo has grown Switch to be a major product, potentially eclipsing the success of the Wii console, and its games continue to be among the most successful ever made.
Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.
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