20250429 AM Japanese investment into ASEAN img

Retailer Aeon is among the most prominent Japanese companies from nonmanufacturing sectors to invest more in Southeast Asian in recent years. (Nikkei montage/Source photo by Shinya Sawai)

Japan's banks, retailers eclipse manufacturers as ASEAN investors

MUFG, Aeon, Uniqlo among firms targeting middle class as home market shrinks

TOKYO -- Roughly a decade has passed since MUFG Bank, Japan's largest lender by assets, set its sights on ASEAN as a key growth driver.

"Our very initial stance on foreign expansion, including ASEAN, was to follow Japanese businesses like manufacturers and trading houses and support their overseas activities," Takeshi Asahi, managing director of the bank's planning division for global commercial banking, told Nikkei Asia. "But we started wondering if we could also capture the domestic demand that builds along with a country's economic growth."

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