TikTok's China twin takes on Alibaba and Meituan in e-commerce

Douyin mobile app has over 700 million daily active users

Actors stand near a board with Maoyan Entertainment and Douyin logos at the Beijing International Film Festival: Douyin is giving hotel and other business operators an alternative to China's dominant e-commerce platforms.

GUAN CONG, YANG JINXI, SUN YANRAN, QIAN TONG, QU YUNXU and HAN WEI, Caixin

March 8, 2023 11:18 JST

ByteDance's Douyin mobile app, the Chinese version of its enormously popular TikTok, is challenging rivals Alibaba Group and Meituan for a slice of China's e-commerce and local services business.

Having attracted hundreds of millions of users with its video-sharing product, Beijing-based ByteDance is pushing to capitalize on that following. Since 2021, the company has pushed TikTok and Douyin to promote online shopping to monetize their user traffic.