ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Comment

For Bongbong, economic growth key to restoring Marcos family honor

Philippines' president-elect must avoid crony capitalism and corruption

Ferdinand "Bongbong" Marcos Jr. waves to his supporters at a rally on May 5. The Philippine president-elect won the election by a landslide. (Photo by Ken Kobayashi)

TOKYO -- The Philippines has elected as its next president Ferdinand "Bongbong" Marcos Jr., whose namesake father ruled the country as a dictator for two decades before being driven out in the People Power revolution of 1986. What is the public looking for with Marcos 2.0, 36 years later?

Second-generation leaders are not uncommon in Asia, a region where patriarchy is still deeply rooted and the "family business" of prominent political clans ties into the public's faith in brand names.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more