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20230602 sarisuki

Social commerce platform Sarisuki aims to modernize local food markets in the Philippines, says co-founder Bam Mejia, second from right. (Photo courtesy of Sarisuki)

AKITO TANAKA, Nikkei Asia chief business news correspondent

SINGAPORE -- A few minutes driving around Greater Manila reveals some of the Philippines' various problems, headaches that don't seem to be going away anytime soon.

Hundreds of cars, trucks, motorcycles, even old-fashioned shared taxis called jeepneys congest the roadways. Pedestrians weave their way through the gridlock. Between the streets, small neighborhoods spread out under chaotically hung electric wires.

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