ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter
Coronavirus

Logistics give JD.com a leg up in China's e-commerce battle

Reliable delivery won over customers during lockdown but will loyalty last?

HONG KONG -- When Huang Zhou was stuck at home in February due to the Covid-19 outbreak, Chinese e-commerce platform JD.com served a lifeline for her and her family in Guangzhou. Whenever she wanted to restock her cupboard or just have a bit of fruit, she placed an order with the online retailer without even checking anywhere else. Huang, after all, had little choice.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more