ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Liberala dealerships will let customers pay in bitcoin via their smartphones.

Are you a newly minted bitcoin millionaire? Buy a used car

Japanese dealer Gulliver to accept up to $890,000 in cryptocurrency

YUKINORI HANADA, Nikkei staff writer | Japan

TOKYO -- The operator of Japanese used-car chain Gulliver will start accepting bitcoin on Wednesday, as it looks to cash in on the cryptocurrency's stunning ascent.

IDOM, the operator, will first accept bitcoin at its Liberala dealerships, which sell luxury imported brands like Mercedes-Benz. Twenty-four locations across the country will allow digital transactions worth up to 100 million yen ($890,000). 

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more