SoftBank leads $312m funding for Chinese smart retail provider

Cloud startup Huice to expand services for order management, AI-enabled delivery

20211029 Mengniu

Beijing-based Huice serves major companies such as Chinese dairy firm Mengniu. © Reuters

EUDORA WANG, DealStreetAsia

HONG KONG -- Huice, which develops software-as-a-service solutions to enable smart retail, has raised $312 million in a Series D round led by SoftBank Group's Vision Fund 2.

CITIC Private Equity, an alternative asset manager in China, participated in the round alongside the firm's existing shareholders: GL Ventures; Singapore's sovereign wealth fund, GIC; and Legend Capital. Investment bank InvesTarget served as the exclusive financial adviser of the deal.

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