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Electric cars in China

Cheaper than Tesla: Honda takes aim at China's middle class

Japanese automaker bets on world's largest EV market with the e:N

Katsushi Inoue, chief of Honda's China operations, poses with the e:NS1 -- the first model in the automaker's line of electric vehicles designed for that country. (Photo by Takashi Kawakami)

GUANGZHOU -- Honda is putting the pedal to the metal in China, where the Japanese automaker has just launched the electric-only e:N line that shows its pricing strategy in the world's largest electric-vehicle market.

The series debuted in April, and more models will be gradually introduced as sales and production are beefed up.

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