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Global Management Forum 2019

Task management platform Asana aims to help Japan fight overwork

CEO says software alone cannot change Asia's corporate culture

Asana co-founder and CEO Dustin Moskovitz tells the Nikkei Asian Review how his software can help workers get more done in less time. (Photo by Manami Yamada)

TOKYO -- Japan's efforts to tackle its notoriously long working hours and low productivity have opened doors for Asana, a U.S.-based work management software platform.

Asana opened its first office in Japan in October and has signed up big-name clients including Japan Airlines and SoftBank Group, co-founder and CEO Dustin Moskovitz said in an interview on the sidelines of the Nikkei Global Management Forum in Tokyo.

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