Boonsithi Chokwatana
Four 8s -- my retirement date: Saha Group chairman's story (30)
I will retire Aug. 8 at age 88 with satisfaction; life after that is all extra
Boonsithi Chokwatana
Boonsithi Chokwatana
Passing honesty to next generation: Saha Group chairman's story (29)
'It is important to earn profits, but there are good profits and bad profits'
Boonsithi Chokwatana
Chinese and South Korean companies: Saha Group chairman's story (28)
More businesslike than Japanese, but quicker to make decisions
Boonsithi Chokwatana
A modern version of an ancient 'Japantown': Saha Group chairman's story (27)
Designing a Thailand theme park to allow visitors to feel Japan's 4 seasons
Boonsithi Chokwatana
Passion for education: Saha Group chairman's story (26)
Building schools around Thailand -- 30,000 Japanese language school graduates
Boonsithi Chokwatana
My two Japanese 'comrades': Saha Group chairman's story (25)
Japanese friends I shared the hardship of running a company with
Boonsithi Chokwatana
Saving delicious ramen in Thailand: Saha Group chairman's story (24)
'In an age of too many things, there is a great need' to get to know consumers
Boonsithi Chokwatana
The 'Tom Yum Kung' currency crisis: Saha Group chairman's story (23)
Thailand's baht lost half it value in 1997 but provided a big export opportunity
Boonsithi Chokwatana
Inheriting my father's management style: Saha Group chairman's story (22)
'I felt pressure; I could no longer turn to my father for approval or advice'
Boonsithi Chokwatana
Sudden death of my father: Saha Group chairman's story (21)
The group faces a great loss of leadership and the start of a succession
Boonsithi Chokwatana
Airplanes and computers -- my hobbies: Saha Group chairman's story (20)
Ultimate obsession is 'work,' which might make young people 'laugh'
Boonsithi Chokwatana
Some businesses just don't work out: Saha Group chairman's story (19)
Learning from failure and the importance of 'founding spirit'
Boonsithi Chokwatana
Building industrial parks around Thailand: Saha Group chairman's story (18)
Openness to local communities gives company unique edge
Boonsithi Chokwatana
Pro-democracy protests lead to anti-Japan movement: Saha Group chairman's story (17)
1970s provided opportunity to consider how group would contribute to society
Boonsithi Chokwatana
The secret of our growth: Saha Group chairman's story (16)
'Cell division' speeds expansion of the whole
Boonsithi Chokwatana
Saha's sibling rival: Saha Group chairman's story (15)
Uncle Damri's abundant ideas lead to divergent business strategies
Boonsithi Chokwatana
The power of advertising: Saha Group chairman's story (14)
How to link detergent brand with smash-hit TV character
Boonsithi Chokwatana
Entering the food business: Saha Group chairman's story (13)
Behind Thais' love affair with instant noodles: Nissin, a competitor and a partner
Boonsithi Chokwatana
Success in lingerie business: Saha Group chairman's story (12)
Partnership with Wacoal leads to products gripping Thai women's hearts
Boonsithi Chokwatana
Entering the cosmetics sector: Saha Group chairman's story (11)
Serendipitous meeting leads to a business with the biggest market share
Boonsithi Chokwatana
Challenging Western giants Colgate and Unilever: Saha Group chairman's story (10)
Thai company's partnership with Japan's Lion helped build its reputation
Boonsithi Chokwatana
In-the-factory lessons from Lion: Saha Group chairman's story (9)
Reacting to import tariffs by building a shampoo powder packing plant
Boonsithi Chokwatana
6 years as a buyer in Osaka: Saha Group chairman's story (8)
Food, culture and the lifetime treasures obtained at 'Shinsaibashi University'
Boonsithi Chokwatana
1st days in Japan as purchasing manager: Saha Group chairman's story (7)
Spotting and buying in Japan what would be bestselling items in Thailand
Boonsithi Chokwatana
A journey into the unknown: Saha Group chairman's story (6)
The start of ties with Japan in the early postwar period