Boonsithi Chokwatana is the Chairman of Saha Group, Thailand's leading consumer products conglomerate. This is part 11 of a 30-part series.
In the mid-1960s, I was helping my father with his plans to start producing washing powder while working at a factory to put powdered shampoo into containers. Thailand's shampoo and detergent markets certainly had a lot of growth potential but were crowded with competitors.
