HONG KONG -- Until recently, Chinese consumers and companies did not shy away from foreign brands when buying high-performance cars and trucks for their own use.
Windrose Technology is part of a wave of Chinese startups that is starting to change this. Earlier this month, the vehicle maker started delivering its next-generation heavy-duty electric trucks to Chinese customers, led by a subsidiary of S.F. Holding, the country's largest logistics group. Windrose has another 5,000 orders on its books from U.S. customers, as well as hundreds from other Chinese and European clients.
