These are boom times for sports in China. An increased national focus on health and fitness is coinciding with a big increase in entertainment consumption. The State Council has set a goal of making the sports industry a 5 trillion yuan ($750 billion) sector by 2025.
So stadiums and fields are being built, European soccer teams are being purchased and Adidas is opening stores as fast as possible. Sportswear has become fashionable attire in China this year.