Hokkaido looks to benefit as sweet potato exports to SE Asia soar

Thailand and Hong Kong among those increasing imports from Japan's northern island

20221130N Hokkaido sweet potato.jpg

Hokkaido aims to export 100 tonnes of sweet potatoes in November. (Photo courtesy of National Agriculture and Food Research Center)

KYOSUKE JINNO, Nikkei staff writer

SAPPORO, Japan -- With their distinctively sweet, fleshy interiors, Japanese sweet potatoes from the country's south have long been considered an autumn delicacy at home. But they are now enjoying an export boom across Southeast Asia as a health food, driving up business opportunities for Japanese exporters not only in the south of Japan.

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