China's BYD forays into auto kingdom Japan with broad EV lineup

Branch chief sees rivals' smaller selections as opportunity to establish a foothold

20220908 BYD Japan

BYD plans to sell electric vehicles in Japan starting next year. (Photo by Takashi Sugimoto)

SHOICHIRO TAGUCHI, Nikkei staff writer

TOKYO -- Chinese automobile giant BYD will start selling three models of electric vehicles next year in Japan, which is looking attractive to the company given the sparse EV lineups there so far.

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