TOKYO -- The global battle to offer affordable electric vehicles will soon grow more intense as automakers in Japan and Europe prepare to offer cheaper models that can compete with Chinese rivals.
Cheaper batteries and subsidies put electrics within reach for more customers

A Volkswagen E-Golf electric vehicle. The automaker is just one around the world that is driving down the price of the eco-friendly vehicles. © Reuters
TOKYO -- The global battle to offer affordable electric vehicles will soon grow more intense as automakers in Japan and Europe prepare to offer cheaper models that can compete with Chinese rivals.