Geely eyes EV foothold in Southeast Asia with $10bn Malaysia hub

Chinese automaker doubles down on Proton partnership, readies first deliveries

20231107N Proton smart car

Proton is due to start selling Geely's Smart brand EV in Malaysia by the end of the year. (Photo courtesy of Proton) 

FUMIKA SATO, TOMOKO WAKASUGI and KENYA AKAMA, Nikkei staff writers

SINGAPORE/SHANGHAI/BANGKOK -- Chinese automaker Geely has teamed up with Malaysian partner Proton Holdings to stage a comeback in Southeast Asia's electric vehicle market, fueled by a $10 billion investment in Malaysia.

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